UK’s first ever National Ski and Snowboard Week

Half price roller skiing, a chalet holiday for £199, free indoor snow slope sessions, massive holiday savings, the chance to win winter sports holidays and snow train tickets and the recipe for an exclusive Grand Marnier National Ski and Snowboard Week cocktail are now live on www.nssw.co.uk, the website for the UK’s first ever National Ski and Snowboard Week, running all this week, 12th – 28th November, supported by top names in British skiing and boarding and endorsed by the UK’s most unlikely ski jumper, Eddie “the Eagle” Edwards, and the world record breaking blind speed skier, Kevin Alderton.

One of the highlights of the week will be Kevin’s attempt to set a world indoor speed ski record, skiing at up to 80mph on the indoor slopes at Landgraaf in Holland, following his successful World Record attempt in Les Arcs, France, in April 2006 when he achieved a downhill speed of 101mph.

Over thirty companies are taking part in the UK’s first ever National Ski and Snowboard Week, an initiative by the Snowsport Forum to 'Get Brits on Slopes' this winter.Recognising that only a relatively small proportion of Britain’s get to enjoy the snow each year the Week is intended to highlight awareness of skiing and boarding as great calorie bashing exercise, enormous fun and a fantastic way to get out and enjoy the fresh mountain air.

Caroline Stuart-Taylor, Chief Executive of the Ski Club of Great Britain and Chairman of the Snowsport Forum said:“Skiing was once only enjoyed by a select few. In the past ten years, the growth of no frills flying, the accessibility of new destinations and the drop in real terms of the cost a ski holiday, as well as the growth in snowboarding and resurgence of interest in skiing, has opened up the realistic opportunity of a winter sports holiday to many more British holidaymakers.

Britain’s first and only Olympic Ski Jumper, Eddie “the Eagle” Edwards, who shot to fame in the 1988 Winter Olympics in Calgary is a registered ski instructor, an International Alpine Skier, and holds the British national ski-jumping record, said“I gave it a go, I’m still giving it a go and I’d encourage all Brits to try skiing or snowboarding. You’re never too young or too old, I’ve seen kids as young as two on skis and octogenarians taking ski lessons, though I wouldn’t necessarily encourage them to take up ski jumping, at least not until they’re off the nursery slopes!”.